Corplandia is led by Caroline Siemers, an internal communications consultant who has over 20 years of agency and client side experience. Over the years, Caroline has had her own love/hate relationship with work. She realized the dysfunction pretty much boiled down to one question:

I love what I do, but do I love doing it for you?

Corplandia was born out of a desire to help both employers and workers find that sweet spot in relationship where both sides see and feel the upside, while limiting or removing the downside.